Startup Central

A collection of 434 posts
Modern office with businessperson reviewing financial reports illustrating transparency and compliance
Fundraising & Financial Regulation

Navigating the Exchange Act of 1934: How Expert Legal Guidance Empowers Startups and Businesses

The Securities Exchange Act of 1934, enacted in the aftermath of the 1929 stock market crash, has continued to serve as a cornerstone of securities regulation. This landmark legislation established a framework built on transparency, fair trading practices, and robust investor protection. For startups and growing businesses, understanding this act
6 min read
A Startup’s Guide to FTC Endorsement Guidelines (16 CFR Part 255): Ensuring Transparency in Endorsements and Testimonials
Startup Central

A Startup’s Guide to FTC Endorsement Guidelines (16 CFR Part 255): Ensuring Transparency in Endorsements and Testimonials

Introduction to the FTC’s Endorsement Guidelines The Federal Trade Commission (FTC) published the Endorsement Guidelines (16 CFR Part 255) to protect consumers from deceptive or unfair advertising practices. At their core, these guidelines require endorsements and testimonials to be honest, clear, and supported by evidence. Whether you’re a
4 min read
Fund Formation Essentials: A Comprehensive Guide for Startups and Emerging Fund Managers
Business Formation & Corporate Governance

Fund Formation Essentials: A Comprehensive Guide for Startups and Emerging Fund Managers

1. Introduction to Fund Formation Startups and early-stage fund managers form investment vehicles to pool capital, diversify risk, and access a broader investor base. Funds enable systematic deployment of capital into a portfolio of assets—ranging from equity stakes in growth-stage companies to special situations—while providing investors with professional
4 min read
Amazon Trademark Attorney: Protecting Your Startup’s Brand on Amazon
Intellectual Property & Branding

Amazon Trademark Attorney: Protecting Your Startup’s Brand on Amazon

1. Introduction For startup founders and small business owners, registering a trademark on Amazon is a foundational step toward protecting and building a strong, recognizable brand. Trademark registration: * Establishes a legal framework to protect your brand identity from infringements. * Fosters consumer trust by signaling consistent quality and reliability. * Enhances market
3 min read